A company’s website is its global shop window, and as such it needs to reflect the image and professionalism of the company itself. There are many factors to be considered in its design, and not all of them can be seen by visitors to the finished product.
To maximise its potential a website needs to be user-friendly, attractive, informative and inter-active. A way of capturing data for marketing purposes is important, and internet marketing is vital to ensure the website is visited by potential customers.
Web design is one of the primary services of Styles Creative. We offer a range of web development packages to suit all types of businesses. From concept to finished website, we work closely with our client through all the stages of the project, interpreting the requirements of the client and translating them into features that will produce the desired result.
One of the first things we do when working on a new project is keyword research. This identifies the most appropriate words or phrases linked to the products or services offered by our client’s company. This sometimes influences the domain name for a new website and can greatly assist in internet marketing.
A sitemap is prepared detailing the layout of the website, including how many pages there will be and what will appear on each page. Once this has been approved by the client, we prepare a design, usually including a logo and branding for the site, and this is done with full consultation with the client. Only when this has been approved, do we actually begin building the website.
With considerable experience in producing websites that benefit from high-end design, we take care of the little things that make a big difference to how a website is perceived by visitors. High specification images create a sharp focus and give a professional look to a website, so we use these in image galleries and on individual web pages.
Some of the other features we often include are:
- Search facility
- Newsletter sign-up
- Blog
- Web video
- Fade and rotate gallery
- Live chat
- Google map
- In page promotions
- Customised contact form
We know that customers prefer sites that load quickly, so we optimise our websites to ensure they will load perfectly on both PC and Mac systems, and in a variety of browsers, testing IE 6, 7, and 8, Firefox, Chrome (Google) and Safari (Mac).
We also check code validation and screen resolution, to make certain that the website fits perfectly onto the screen every time.
If you are planning a new website or simply want some advice about how best to achieve the results you need from your existing website, get in touch today for a no-obligation chat.
